We are here to throw a wrench into the way that products are reviewed. The products that matter to you and the products that are heavily advertised. The thing about products that are advertised is that there is no way to tell where that money is coming from. So when you get a review, you are given information that you do not know where it is coming from.
Information is the gold standard today, information is more important than anything on earth and there is not as many unbiased information sources out there as you think there are. There are so many moving pieces when it comes to product reviews, setting people up for information that is not necessarily true. Information that we must understand comes from outlets that may be peddling the products that they are reviewing.
Doing what is right for our readers
Our readers deserve better than getting information that is written by the people trying to sell them the products. Now lets back up a bit, we are not saying that every media outlet does this, and that there are some review sites out there that are decent and give you information that you can use. However, there is no way to tell the two different types of sites apart.
We know the difference because we have worked for a lot of these sites. We are a collective of product reviewers that are able to tell the difference between what is real and what is fake. We understand that in order to give people the best information, we need to be unbiased and do these reviews from the heart, not based on what people are telling us to write. You can take our word for it or see for yourself that we are the best source of product reviews online.